YouTube is one of the best platforms to share content and grow your audience. But before you start, it’s important to know: what kind of content do people love the most?
Based on an analysis of the top 100 YouTube channels in the world, here’s a breakdown of the most popular content themes and simple ideas you can try:
🎵 1. Music (29.41%)
Music is king on YouTube! Nearly one-third of popular channels are music-based.
Content ideas:
- Cover popular songs
- Create your own songs
- Instrumental music (for studying or relaxing)
- Lyric videos with animations
- Behind-the-scenes of recording sessions
💡 You don’t need a fancy studio—start with a guitar, keyboard, or even just your phone.
🎭 2. Entertainment & Vlogs (27.06%)
Entertainment content always draws attention because it’s fun, funny, or just interesting.
Content ideas:
- Daily life vlogs
- Funny and safe pranks
- Reacting to viral videos
- Social experiments
- True stories or horror storytelling
💡 If you’re confident and enjoy being on camera, this category fits you!
🧒 3. Kids Content (17.65%)
Kids’ content is super popular! Channels with kids’ songs, toys, or cartoons get millions of views daily.
Content ideas:
- Animated kids’ songs
- Toy reviews
- Bedtime stories
- Fun learning (colors, numbers, animals)
💡 Target parents looking for safe, educational, and fun videos for their children.
📺 4. TV & Drama (9.41%)
Channels that show TV clips, drama scenes, or funny moments are also popular.
Content ideas:
- Funny moments from TV shows
- Parody skits or dubbing scenes
- Drama episode summaries or reviews
💡 If you love acting or making short skits, this could be your thing!
🎮 5. Gaming (4.71%)
Gaming is still a favorite, especially among younger viewers. While it’s a smaller slice, gamers have loyal fans.
Content ideas:
- Funny or exciting gameplay
- Tips and tricks for specific games
- Reactions to horror games
- Epic or funny gaming moments
💡 You don’t need to be a pro—just play in your own fun or unique way!
📽️ 6. Film & Trailers (2.35%)
Movie-related content has lots of fans, especially if you can share honest and fun reviews.
Content ideas:
- Movie reviews
- Top film recommendations
- Interesting facts about movies and actors
🧠 7. Education, DIY & Inspiration (2.35%)
Educational content still has a place, especially when explained in a simple way.
Content ideas:
- Quick tutorials or life hacks
- Healthy lifestyle tips
- Motivational short stories or quotes
🕋 8. Religion & Spirituality (3.53%)
Religious content is popular, especially during special months like Ramadan.
Content ideas:
- Short sermons or reflections
- Islamic stories for children
- Daily prayers or Quran recitations
⚽ 9. Sports (2.35%)
Though smaller in number, sports channels—especially football—have dedicated fans.
Content ideas:
- Match highlights
- Game predictions and player reviews
- Fun facts about football clubs
📰 10. News (1.18%)
News channels are still important, especially if the content is fast and reliable.
Content ideas:
- Daily news roundups
- The facts behind viral stories
- Short, neutral analysis of trending topics
Final Thoughts: If you want to succeed as a YouTuber, start with content themes that people already love. Use your skills, interests, and personal style. You can also mix two or more of the themes above to make your channel stand out. Remember: Consistency, quality, and creativity are the keys!